If you own a local business then you will already know the importance of ranking well in Google local search results.

The internet has been the first port of call for consumers, finding information about local businesses, for years now. Your chance of getting new business is often only as good as your online reviews and website.

With recent statistics showing that the Google local 3 pack now appears for over 93% of searches with “Local Intent” and around 50% of consumers who use their smartphone to do a local search will visit a local store within a day.

87% of smartphone owners use a search engine at least once per day and 89% of people use their smartphone at least once a week to search for a local business and 46% of all searches on Google every day are local.

It is clear that it is even more important to ensure your Google local listing is not only optimised but actively managed.

With that in mind have put together our top tips for optimising your business to make the most of Google and local consumers searching for your products.

Top 16 Important Tips for Google My Business